I’m Farrah, born and raised in LA, luxury real estate agent and lifestyle expert, sister, daughter, fiancé, cat mom,
fashion-lover, traveler, and obsessor of make-up, skincare, music, dancing, design, reading, and reality TV… Although you’ve seen some of my life play out on TV, I want to share even more of who I am with you and dig into not only real estate, but real life.
Sometimes, open houses get a weird reputation. Some agents treat them like full-blown productions; catered snacks, elaborate setups, standing at the door like they’re hosting a gala. Others throw up a sign, sit at the kitchen island scrolling their phone, and hope someone shows up. To each their own, and it depends on the property, […]
If you’re thinking about becoming a real estate agent, or you’re just getting started, I want to give it to you straight: it’s not all glitz, glam, and open houses. There’s a lot more behind the scenes than people realize, and knowing what you’re really signing up for can save you a lot of headaches […]
There is something about the start of a new year that feels like a deep breath. A quiet reset. A chance to pause, reflect, and decide how you actually want to feel moving forward. Not just what you want to accomplish, but how you want your days to look, your energy to feel, and your […]
If you work in real estate long enough, you figure out pretty quickly that this job has a way of calling out every perfectionist habit you have ever had. The fast pace, the unpredictable clients, the sudden changes, the deals that fall apart for reasons you will never understand. It forces you to meet the […]
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